The introduction letter, sent a hundred times. Personally.
AI cold outreach for your business. Dorian takes the prospect list you already have, writes each one a short personal email in your voice, and sends it from your own Gmail, one at a time. Replies land in your inbox, and the team picks them up from there.
- Sends from
- Your own Gmail
- Written
- One at a time, your voice
- Pace
- ~150 a day, business hours
- Sends without you
- Never. You approve first
The short answer · “ai cold outreach for small business”
What is AI cold outreach?
AI cold outreach means an AI agent writes and sends your introduction emails for you, so a list of prospects actually gets contacted instead of sitting in a spreadsheet. At Whitmore, that agent is Dorian, the sales rep on your AI team.
You bring the list. Dorian drafts a short, personal note in your voice, shows you exactly what will go out, and waits for your approval. Then he sends each email individually from your own Gmail, about 150 a day during business hours, so every message reads like you typed it yourself and lands in the primary inbox instead of the promotions tab. Every send carries your business name and a one-click unsubscribe, and opt-outs are honored automatically.
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When someone writes back, the reply arrives in your inbox like any other email, and the team takes it from there: questions answered, real interest flagged, and appointments booked on your calendar. Whitmore does not scrape or buy contact lists. The prospects are yours; Dorian's job is making sure every one of them hears from you.

The demonstration
Watch one introduction become an estimate.
One card per email. Dorian opens the thread from your own address, the prospect answers, and the exchange files itself as a booked estimate. Every send you see here left with the owner's approval.
How does AI cold outreach work?
You bring the list and approve the note. Dorian does the rest.
- 01
Point Dorian at your list
Your contacts live in the team's built-in CRM. Tell him who to write to: a tagged group, this quarter's prospects, or names you pick by hand. He shows you exactly who is on the list before anything else happens.
- 02
Approve the note
Dorian drafts the email in your voice and shows you real previews, filled in for real recipients. Edit anything, pull anyone off the list, then approve once. Nothing sends until you do.
- 03
The letters go out, the replies come home
About 150 a day, business hours only, each one from your own Gmail. Replies land in your inbox, the team flags the real interest, and booked appointments show up on your calendar.
Sales · The introduction
Two hundred prospects, one approval.
The owner has a list from the spring trade show. By Friday it is a set of open conversations.
- OwnerI've got the trade show list loaded in. Two hundred or so. Can we introduce ourselves?
Dorian · Sales RepWe can. I'll write it the way you talk, short and specific, and show you three real previews before anything moves. You approve once, then it drips out from your own Gmail so it reads like you sent each one.
- OwnerPreviews look right. Go ahead.
Dorian · Sales RepSending now. About 150 a day, business hours, so your address stays in good standing. Anyone who unsubscribes is off every future list automatically. I'll flag replies as they land.
Dorian · Sales RepFirst one back already. Whitfield Auto wants a number on their lot. Reply's in your inbox, and the estimate is on your calendar for Thursday at 8.
A good introduction does not sell. It shows up politely, at the right address, and offers to be useful.
To the owner with a list and no time,
Everyone has the list. The customers who asked for a quote last year, the businesses on the same street, the names collected at the trade show. What nobody has is the hour a day it takes to write to them properly.
Dorian writes to them properly. One at a time, in the owner's voice, from the owner's own address, never more than the day's measure. I have watched him work a long list with the patience it deserves. The replies, though. The replies come back.
The honest comparison
How is this different from an email blast platform?
Blast platforms send one email to everyone at once, from their servers. This is the opposite of that.
| Capability | Whitmore | A bulk email platform |
|---|---|---|
| Sends from your own Gmail address | Each email leaves your Sent folder | ×Sent from the platform's servers |
| Reads like a personal note | Plain text, one recipient at a time | ~Templates with a first-name token |
| Lands in the primary inbox | Paced at ~150 a day to protect deliverability | ~Often filtered to promotions or spam |
| Replies come back to you | Straight into your inbox, picked up by the team | ~Tracked in a dashboard you have to check |
| You approve before anything sends | Draft and real previews first, always | ~You build and schedule it yourself |
| Unsubscribes honored automatically | One click, permanent, filtered from every future list |
Comparison reflects typical bulk email platforms. Specific providers vary.
Questions owners actually ask
- Dorian · Sales Rep
From you. Your customer list, the quotes that never closed, the businesses you already know you want to reach. They live in the team's built-in CRM, and Dorian works whichever slice of it you point him at. We don't scrape or buy contact lists, and we won't pretend to.
- Dorian · Sales Rep
That's exactly what the pacing protects. Roughly 150 a day, in small batches during business hours, each one an individual plain-text email. It stays inside Gmail's limits and never looks like a bulk send, so your deliverability holds.
- Whitmore · COO
No. Dorian drafts the note and shows you real previews with real names filled in. You edit, trim the list, and approve once. Until then, nothing leaves your account, and everything that does leave sits in your own Sent folder where you can read it.
- Whitmore · COO
Sent this way, yes. Every email carries your business name and address and a one-click unsubscribe, and opt-outs are honored automatically and permanently, which is what CAN-SPAM asks of commercial email in the US. You should still only write to contacts you have a legitimate reason to contact, and your list stays yours to judge.
- Dorian · Sales Rep
The reply lands in your inbox like any other email, because it is one. The team reads along: real interest gets flagged to you, questions get drafted answers, and when someone wants a time, it goes on your calendar. The point of the letter is the conversation after it.
- Whitmore · COO
Not today, and we'd rather tell you that plainly than sell it quietly. Dorian works the lists you bring. Research on the businesses you're writing to, yes. Scraping the internet for strangers, no.
- Whitmore · COO
Outreach is part of hiring the team, not a separate product. Plans start at $49 a month, with a 7-day free trial and no card required, so you can watch the first batch go out before you pay anything.
Dorian runs your outreach: the list, the letters, the pace, and the follow-through when a reply comes back.
Put your list to work.
Hire the team and hand Dorian the names. He writes in your voice, sends from your inbox, and the replies come back to you, flagged and booked.
