Product
Web Chat Widget
The Whitmore chat widget embeds anywhere with a single line of code. Visitors who land on your site get an immediate response — qualified, booked, and added to your contact record without a human touching the thread. Fully brand-customizable.
Why businesses choose this
Zero missed web visitors — every site visitor gets an immediate response
Capture leads after-hours when no one is at the desk
No dev work required — live in minutes
Brand-consistent experience — looks like your product, not a chatbot
Attribution intact from ad click through to booked appointment
How It Works
Capture every website visitor — embed with one line of code
One-line embed — no developer needed
Copy one script tag, paste it into your site header. The widget is live. Works on any website platform — WordPress, Squarespace, Wix, Webflow, or custom code.
Brand customization — colors, name, avatar
Match the widget to your brand: set the color, display name, and greeting. It looks like yours — not a third-party tool bolted on.
Mobile-optimized out of the box
The chat experience is built for mobile-first. No pinch-to-zoom, no broken layouts. It works correctly on every screen size without additional configuration.
Lead capture with qualifying questions
Whitmore asks the right qualifying questions during the chat — service type, location, timeline — before offering to book. You get qualified contacts, not junk form fills.
Handoff to live agent
When a chat needs a human, Whitmore hands off with full context. Your team can take over the thread in the same unified inbox.
UTM-aware — attribution stays clean
UTM parameters from paid traffic carry through the chat conversation. You know which ad drove which booking.
Industries that benefit most
This product works especially well for these industries — but if you don't see yours, we probably still have you covered.
FAQ
Common questions about Web Chat
How do I install the chat widget on my website?
You paste one script tag into your site's HTML — typically in the <head> or before the closing </body> tag. It works on WordPress, Squarespace, Wix, Webflow, Shopify, and any custom-coded site. No developer required.
Can I match the widget to my brand colors and style?
Yes. During setup you configure the widget color, display name, greeting message, and avatar. The widget inherits your brand without any custom CSS — it looks like part of your site, not a bolt-on tool.
Does the widget work on mobile?
Yes — mobile-first design. The chat experience is optimized for small screens and touch input. It doesn't break layouts or require pinch-to-zoom on any common device.
What happens when a chat visitor needs to talk to a real person?
Whitmore detects when escalation is needed and hands off to your team in the unified inbox — with the full conversation history already there. Your team picks up the thread mid-conversation without starting from scratch.
How does the chat widget connect to my CRM or contact list?
Every chat conversation automatically creates or updates a contact record in Whitmore's Contacts (CRM). From there, you can export to CSV or connect via webhook to HubSpot, Salesforce, or any system with a webhook endpoint.
Is the web chat included in the base plan or an add-on?
Web chat is included as a core channel in Whitmore — not a separate add-on. The same subscription that covers voice and DMs covers the widget. Book a demo for exact pricing based on your conversation volume.
Stop losing website visitors
30-minute demo — see the widget embedded and running on your real site.
Book a Demo