Start with the pieces.
For an online jeweler, the product is the starting point. The shape of a piece, the character of a collection, and the judgment behind what belongs in it give the business its identity.
Whitmore helped an online jeweler become AI-native, with custom tooling for jewelry design as a concrete part of that work.
Build AI into the design process.
Whitmore built custom tooling to help the jeweler design pieces using AI. The capability brought AI into the creative work at the heart of the business.
A useful design tool gives a jeweler another way to work through an idea. The jeweler still brings the taste and judgment needed to decide what deserves further development.
The jeweler still brings the taste and judgment needed to decide what deserves further development.
A practical way into an AI-native business.
The broader engagement was about helping the business become AI-native. Custom design tooling made that ambition specific: apply AI to the pieces the business creates.
Design exploration and production readiness are different stages. An AI-assisted concept still needs the appropriate technical development and manufacturing review before it becomes a piece someone can wear.