Solution
Instant DM Reply
SMBs lose leads in the gap between a DM landing and someone answering. Whitmore's AI answers every inbound DM the moment it lands — across Facebook Messenger and Instagram DMs — qualifies the lead, and books the appointment without a human touching the phone.
Why businesses choose this
Stop losing DM leads to slow response time
Capture ad-driven Instagram leads even after-hours
Qualify leads before booking — no junk appointments
Preserve attribution through the full conversation
One inbox for both FB and IG — your team doesn't tab-switch
How It Works
Reply to every Facebook and Instagram DM the moment it lands — automatically
Instant response time
Every DM gets answered the moment it lands, 24/7, including after hours and weekends.
Facebook + Instagram in one inbox
Connect your Facebook Page and Instagram Business Account once; both channels land in the same unified inbox.
AI-qualifies before booking
Whitmore asks your qualification questions — budget, timeline, service needed — before putting anything on the calendar.
Preserves the conversation
Full transcript saved per contact. If they come back next week via chat or phone, Whitmore remembers the DM thread.
Human handoff when it matters
AI hands off cleanly to your team when a conversation actually needs a human — with context, priority tag, and full history.
Works with existing ad campaigns
UTM parameters from ads carry through the DM conversation, so attribution stays clean.
Industries that benefit most
This solution works especially well for these industries — but if you don't see yours, we probably still have you covered.
FAQ
Common questions about Instant DM Reply
Does Whitmore reply to both Facebook Messenger and Instagram DMs?
Yes. Connect your Facebook Page and Instagram Business Account once during setup. Every inbound DM from both channels lands in the same unified inbox, and Whitmore responds to each within seconds.
What happens when a DM lead needs a human to take over?
Whitmore detects when a conversation needs escalation — a complex question, an upset customer, or a high-value deal — and hands it off to your team with the full conversation history, a priority tag, and any context it has gathered.
Can Whitmore book appointments directly from the DM thread?
Yes. After qualifying the lead, Whitmore can send a booking link or book directly into your calendar (Cal.com, Google Calendar, or Outlook) without any back-and-forth.
Will Instagram's API let a third party reply to DMs automatically?
Yes — through Meta's official Messaging API for Instagram Business accounts. Whitmore uses the approved API; no scraping or workarounds are involved.
How does Whitmore handle DMs that come in from paid ad campaigns?
UTM parameters from your ad traffic carry through the DM conversation. Whitmore tags the contact record with the source, so you know which ad drove the inquiry.
Does setup require a developer?
No. Connecting your Facebook Page and Instagram Business Account is a guided OAuth flow that takes about 5 minutes. No code, no developer needed.
Stop losing DM leads to slow response
Book a 30-minute demo — we'll show you exactly how Whitmore would handle the DMs your team misses today.
Book a Free Call